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The other day I went to pick up Jerry’s Subs for dinner. I ordered philly cheesesteak subs for hubby and myself, and I ordered CM a small pepperoni pizza.

“Would you like to make the pizza a combo?” the lady asked.

“No thanks. It’s for my 2 year old, and we’ll be lucky if she even eats the pizza!” I replied with a smile.

I waited for them to prepare my order, checked my email, scrolled through my FB newsfeed – you know how these things go. :)

When everything was ready for me to take out, the lady handed me the bag and said:

“I went ahead and cut up your pizza into 8 small slices instead of just 6. I know it’s always easier for little kids to eat when the slices fit into their little hands better.”

I thanked her for paying such close attention to detail and for going the extra mile for me. It didn’t take her any longer to cut the pizza in a few extra slices, and I didn’t even have to ask.

To be honest, I wasn’t even really thinking about the number of slices of pizza; she just took the initiative and did what she could to be accommodating to even their youngest patrons.

I walked out of that sub shop with a smile on my face. I know I’ll be returning to Jerry’s Subs not just because I’m in love with their philly cheesesteaks, but because their employee anticipated my needs and did what she could to make my experience remarkable.

Business Lessons Learned

You don’t have to be running a fancy, high-class establishment to deliver excellent customer service.

There’s always an opportunity to WOW your customers.

Have you received superb customer service lately? How do you pay it forward to your customers in your business?

About the Author:

Jamie DuBose is the CEO, Launch Strategist & Marketing Automation Specialist at Zenplicity. She helps profitable entrepreneurs make strategic marketing decisions that consistently improve their business & increase their revenue. Her expertise lies in creating targeted, high-performing campaigns that track & use behavior-based subscriber metrics to sell more units to a more engaged audience.
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